Gabriel Weinberg · 2026-06-13 · notable
Gabriel Weinberg: 'Not Everyone Is Using AI for Everything'
DuckDuckGo's founder pushes back on the AI-everywhere story with adoption data: about 30% of US working-age adults actively use AI each month per Microsoft's AI Diffusion telemetry, while roughly a third have never tried it at all.

DuckDuckGo founder reads the AI adoption stats back to the room: ~30% of US workers use it monthly, ~33% never have.
What is it
An essay by Gabriel Weinberg, founder of DuckDuckGo and co-author of Super Thinking and Traction, arguing that the 'everyone is using AI for everything' framing does not match the data. He pulls numbers from Microsoft, Gallup, Datos, and the Searchlight Institute to show adoption is uneven and stalling in places.
How it works
Weinberg walks through four sources. Microsoft's AI Diffusion telemetry puts ~30% of US working-age adults at 90+ minutes of AI use a month. Gallup says Gen Z's 'at least rarely' usage has stalled around 79–81%. Datos finds only 21% of desktop devices visit AI tools 10+ times a month. Searchlight Institute reports 30% regular use and 29% infrequent. He compares AI consumption to meat consumption: some embrace it, some limit, some avoid.
Why it matters
Founders, PMs, and investors planning around 'AI is everywhere now' may be over-fitting to their bubble. The data points closer to one-third active, one-third casual, one-third opt-out — which changes how you size markets, set defaults, and read engagement reports. The piece also flags top blockers cited in surveys: job-loss worry (42%), privacy (35%), and misinformation (33%).