Alibaba · 2026-05-11 · major
Alibaba Opens All of Taobao to Qwen — Agentic Shopping Across 4B+ Products With Virtual Try-Ons, 30-Day Price Tracking, and Alipay Checkout
Qwen App now has live access to the full Taobao and Tmall catalog of 4B+ items. A new in-Taobao shopping assistant adds multimodal try-ons, a 30-day price tracker, and Alipay-confirmed checkout from a single chat.
Alibaba wires Qwen straight into Taobao and Tmall — chat to browse 4B+ products, try them on virtually, and check out through Alipay.
Key specs
| Catalog size | 4B+ products |
|---|---|
| Qwen monthly active users | 300M |
| Price tracking window | 30 days |
What is it?
Alibaba Cloud's May 11 post confirms the long-rumored Qwen-Taobao integration. The Qwen consumer app can now search, compare, and place orders across the entire Taobao and Tmall catalog, while Taobao itself gains a Qwen-powered shopping assistant inside the app for try-ons, coupon hunting, and price monitoring.
How does it work?
Qwen's skills library has been wired into Alibaba's commerce backend: product search, comparison, order placement, logistics tracking, and after-sales returns are all callable as tools. A multimodal try-on model projects clothing onto a user photo. Dianxiaomi, Alibaba's merchant-side customer-service AI, has been upgraded on the same stack. Alipay handles the final payment step, with the agent stepping back for user confirmation.
Why does it matter?
This is the largest agentic-commerce launch yet from any Chinese platform, and it puts the full transactional loop — discovery, comparison, try-on, ordering, payment, returns — behind one chat surface for Qwen's 300M monthly active users. Western marketplaces are still piloting agent shopping in narrow corners; Alibaba is shipping it across two flagship marketplaces at once.
Who is it for?
Chinese consumers, agentic-commerce product teams